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Iban Beldarrain

Product Designer

Amateur Surfer

AI Explorer

Proud Dad

Motorbikes Lover

Product Designer

My passion for craft fuels how I lead teams, shape vision, and deliver high-impact design outcomes

I specialize in crafting intuitive products that drive business impact while elevating user experiences. With a strong background in UX strategy and design leadership, I thrive at the intersection of product vision and execution, balancing innovation with real-world results.

Currently, I’m the Product Design Director at Appspace, where we’re shaping the future of work. I’m passionate about mentoring designers, guiding teams through complex challenges, and driving research-backed decisions to maximize our collective impact and ship delightful solutions. A strong advocate for human collaboration, my work also involves aligning stakeholders, structuring processes, and fostering a culture that supports high-quality outcomes.

An explorer by nature, I’m always evolving, learning new methods, refining my craft, and tackling exciting challenges to push design and strategy forward.

Experience

Director of Product Design

Appspace

·

2022-NOW

I lead and grow a multidisciplinary design team, driving strategy, team operations, and cross-functional alignment to strengthen design’s role across the organization and maximize the business impact of our work. The Appspace platform powers workplace experiences for companies like Google, Uber, LinkedIn, Netflix, Coca-Cola, and Pfizer.

Director of Product Design

Appspace

·

2022-NOW

After Beezy’s acquisition, I navigated the M&A process from a design leadership perspective, unifying two teams into a cohesive and committed group. Since then, I’ve focused on elevating the team and our outcome through strategy and process development, evolving my role as a multiplier for design impact.

Director of Product Design

Appspace

·

2022-NOW

I lead and grow a multidisciplinary design team, driving strategy, team operations, and cross-functional alignment to strengthen design’s role across the organization and maximize the business impact of our work. The Appspace platform powers workplace experiences for companies like Google, Uber, LinkedIn, Netflix, Coca-Cola, and Pfizer.

Design Lead

BEEZY

·

2019-2022

As the company grew, I established and scaled Beezy’s first formal design practice. I intorduced design systems, team rituals like critiques and design camps, and leading hiring, onboarding, and mentorship. I built a collaborative, high-performing team focused delivering thoughtful design solutions.

Product Designer

BEEZY

·

2015-2019

Initially joining as a solo designer, I supported every aspect of design across the company. I worked closely with the CPO, leadership, and engineering, in a pivotal phase where I significantly grew in product thinking, stakeholder management, and team processes.

Design Lead

BEEZY

·

2019-2022

As the company grew, I established and scaled Beezy’s first formal design practice. I intorduced design systems, team rituals like critiques and design camps, and leading hiring, onboarding, and mentorship. I built a collaborative, high-performing team focused delivering thoughtful design solutions.

Product Designer

BEEZY

·

2015-2019

Initially joining as a solo designer, I supported every aspect of design across the company. I worked closely with the CPO, leadership, and engineering, in a pivotal phase where I significantly grew in product thinking, stakeholder management, and team processes.

Product Designer

Ancert

·

2015-2017

Ancert is the tech arm of Spain’s General Council of Notaries. I led the design of strategic tools & apps like CRMs, dashboards, and admin platforms, balancing usability, aesthetics, and productivity in complex, regulated environments.

Product Designer

Ancert

·

2015-2017

Ancert is the tech arm of Spain’s General Council of Notaries. I led the design of strategic tools & apps like CRMs, dashboards, and admin platforms, balancing usability, aesthetics, and productivity in complex, regulated environments.

Product Designer

Naturitas

·

2014-2015

One of the company’s first designers, I worked closely with the founders on e-commerce and food delivery ventures. It was a fast-paced, hands-on role where I wore many hats and learned to thrive in an early-stage startup environment.

Product Designer

Naturitas

·

2014-2015

One of the company’s first designers, I worked closely with the founders on e-commerce and food delivery ventures. It was a fast-paced, hands-on role where I wore many hats and learned to thrive in an early-stage startup environment.

Education

Postgraduate in Mobile Design & Strategy

Elisava

·

2014-2015

A specialized program where I deepened my understanding of mobile design across UX principles, platform technologies, and product strategy. It helped me connect design craft with the broader digital ecosystem.

Postgraduate in Mobile Design & Strategy

Elisava

·

2014-2015

A specialized program where I deepened my understanding of mobile design across UX principles, platform technologies, and product strategy. It helped me connect design craft with the broader digital ecosystem.

Postgraduate in User Experience Design

Elisava

·

2009-2010

This program deepened my skills in designing for usability, with a strong emphasis on user needs, design craftsmanship, and thoughtful interaction design. It played a key role in shaping my approach to building intuitive, user-centered experiences.

Postgraduate in User Experience Design

Elisava

·

2009-2010

This program deepened my skills in designing for usability, with a strong emphasis on user needs, design craftsmanship, and thoughtful interaction design. It played a key role in shaping my approach to building intuitive, user-centered experiences.

Graphic Design Degree

Llotja, School of Art and Design

·

2004-2007

The foundation where it all began, grounding me in visual communication, layout, color theory, and design psychology, and shaping my eye, mindset, and aesthetic sensibility through core design principles.

Graphic Design Degree

Llotja, School of Art and Design

·

2004-2007

The foundation where it all began, grounding me in visual communication, layout, color theory, and design psychology, and shaping my eye, mindset, and aesthetic sensibility through core design principles.

Certifications

Languages

Catalan

Native

Catalan

Native

Spanish

Native

Spanish

Native

English

Fluent

English

Fluent

Crafted in Barcelona

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